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One way to bring employees together on social media

Tom Fox | April 16, 2018

Many compliance officers struggle with how to integrate social media into their day-to-day compliance regime. Louis Sapirman, the chief compliance officer at Dun & Bradstreet, uses a Twitter-like tool called Chatter as a way to engage with the company’s internal workforce in a manner similar to a tweetup.

He has created an internal company brand in the compliance space, using the hashtag #dotherightthing, which trends in the company’s Chatter environment. He also uses this hashtag when he facilitates a Chatter Jam, which is a real-time social media discussion. He puts his compliance team into the event, and they hold it at various times during the day so it can be accessed by D&B employees anywhere in the world. 

He said that he seeds Chatter Jam so that employees are aware of the expectations and to engage in the discussion respectfully. When they began these sessions,...

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