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Editorial: Stock Options Can Get Everyone Focused On The Wrong Things

Scott S. Cohen | July 7, 2004

38 years ago, my dad founded a media buying agency in Chicago.

I used to crash the place when I was a kid. On weekends in the early fall before school had started—provided there wasn’t a Northwestern University football game to catch—my brother and I used to go downtown with him for the day.

There was nothing better than running up and down their enormous empty floor, which towered over the stubby old Sun-Times building at the edge of the Chicago River. We’d bring our baseball gloves into the office and pretend we were Bill Madlock and Manny Trillo—the only Cubs players that could qualify as heroes at the time—diving around hallways and bouncing off the tall glass windows.

My father and his business partner, a charismatic sales executive who once starred in a...

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