The conventional wisdom is that what gets measured gets managed. But apply that wisdom to the question of measuring effectiveness of an ethics and compliance program, and things start to get a bit fuzzy.

Perhaps that’s why in the 2011 State of Compliance report published by Compliance Week and PwC last year, a full 38 percent of respondents admitted that they don’t measure the effectiveness of their programs at all. And to a certain degree you can see the logic in that. After all, ethics and compliance programs are supposed to prevent problems from happening. How can one quantify that which hasn’t happened?