Over the course of Career Day at Compliance Week’s National Conference earlier this month, the lineup of speakers used buzz phrases, seemingly by coincidence, again and again. As I reviewed my notes from the day, I noticed these terms showcased variations on a common theme: the importance of personal brand management in career success.

‘Locus of control’

One term that came up twice—first from Mary Shirley, head of culture of integrity and compliance education at Fresenius Medical Care, and later from Kristy Grant-Hart, founder and CEO of Spark Compliance Consulting—was locus of control: the degree to which an individual can influence the outcome of events in his/her life.

Aly McDevitt is Data & Research Journalist at Compliance Week. She has a background in education and college consulting. Prior to teaching, she was an editor/author at Thomson Reuters, where she reported...