Texting is simple, concise, and compatible with virtually every mobile device, operating system, and wireless carrier, which makes it extremely accessible when an employee wants to communicate with their colleagues, customers, or prospects in a time-crunched, connected society.
In fact, according to the Pew Research Center, 97% of Americans who own a smartphone use them to send or receive text messages, demonstrating that mobile messaging is one of the most widely used features. But even though texting is easy, reliable, and intuitive, it can create tremendous risk for a company if it’s used for official business communications.
