In just the past few months, the business world has undergone serious, and necessary, change. Movements like #MeToo, #TimesUp, and #NeverAgain have elevated previously unheard voices and forced corporate America to reckon with issues long swept under the rug.
Companies responded with everything from official statements to policy changes to altered business models. These decisions were met with their share of controversy, but the choice to risk revenue for ethics was largely applauded. Beyond doing the right thing, it’s clear this new standard for ethical decision-making has concrete business ramifications.



