If you follow the world of fine chocolates, then you might know of Mast Brothers, a leading brand of artisanal chocolate manufactured in Brooklyn, New York. The bars go for around $10 a pop, and they feature signature packaging, wrapped in beautiful vintage paper. For a lot of people, spending a Hamilton on a piece of chocolate seems a bit daffy, but for others, Mast Brothers chocolate is the equivalent of a nice bottle of wine, or simply a kind of status symbol—either one is affluent enough to eat $10 chocolate, or one is cool enough that if you must be seen with a high-end chocolate bar, then Mast Brothers is the brand to accessorize with.