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Study: Social Media Befuddles Compliance

Joe Mont | May 12, 2015

The average Fortune 100 firm has approximately 320 social media accounts and engages with more than 210,000 “followers” and commenters annually. More than 1,100 employees at these companies make more than 500,000 posts a year.

The problem, according to a new study by Proofpoint, a security and compliance company, is that the pace, scale, complexity, and informal culture of corporate social media creates risks and regulatory red flags that go beyond the traditional skill set of compliance overseers.

Proofpoint’s new “State of the Social Media Infrastructure” report found that the average Fortune 100 company suffered from a total of 69 un-moderated compliance incidents during the study’s 12 month research window (an analysis of more than 32,000 from July 2013 to June 2014). Nine different U.S. regulatory standards triggered incidents including rules by the Securities...

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