Whatever your role in your company—be it director, CEO, or senior executive—you’ve undoubtedly heard a great deal about the need for your company to set the right “tone at the top.” But what is the “right” tone? Well, that’s usually easier to identify than articulate; the answer to the question is similar to the oft-paraphrased 1964 indecency opinion provided by U.S. Supreme Court Justice Potter Stewart, who said that we can’t define pornography, but we know it when we see it.