Google to pay $93M in California location data settlement

Technology giant Google agreed to pay $93 million as part of a settlement with the state of California regarding its location data privacy practices.

The agreement, announced by California Attorney General Rob Bonta on Thursday, comes nearly a year since Google consented to pay a record $391.5 million in a settlement reached with a coalition of 40 state attorneys general—excluding California—regarding a setting that tracked location data without users’ knowledge.

California’s multiyear investigation uncovered similar findings—that Google was “deceiving users by collecting, storing, and using their location data for consumer profiling and advertising purposes without informed consent,” according to a press release.